We see a new 'Consumerisation of Health' that empowers people to have a better understanding of and engagement with their health, ushered in by technologies already common in consumers’ lives (the smartphone, wearables, etc.).
We have tackled a breadth of areas from mental health to kidney disease, from allergy management to sleep devices. Across these different conditions, we have seen the potential for digital technologies to generate timely and relevant personal data, increase patient engagement, and empower clinicians.
Relentless User Focus
We design products and services grounded in the in-depth understanding of user needs, from patients to clinicians.
We don’t pay lip service to Agile methodologies: we live, breathe, and dream them. We understand how to make Agile work practices work within traditional health care R&D processes and organisations.
Teaching by Doing
We bring our clients on the product journey: from executive coaching sessions to working shoulder-to-shoulder with product teams, we use a 'show me, don't tell me' approach.
The conceptual boundary between ‘health’ and ‘digital health’ is dissolving, and there are huge opportunities to address health care challenges in a number of areas:
Guide Strategy by Making and Validation
Consumer-focused health care is still nascent and the benefits of new technologies, care approaches, and business models are not yet proven. Our approach to making can de-risk your product and business strategy by rapidly finding product-market fit as well as valid use cases.
Empowered people and well-functioning teams are the foundation for great product development. While processes and methodologies like design thinking and Agile are essential, following a tool set alone will not deliver meaningful digital experiences. We pay particular attention to people and team dynamics as the oft overlooked dimension in Agile and software development.
We seamlessly fuse with our clients across disciplines, roles, and backgrounds. We empower every team member of this combined team to be both a critical thinker and a pragmatic doer—unlocking the true potential of individuals and teams. Everyone is a change agent; we believe every part of the organisation needs to contribute.