Certified B Corps are for-profit businesses that meet the highest social, environmental and transparency standards.
When Sinx and Mills first started ustwo in 2004, their aim was to create an environment where people could thrive and create their best work
They created a business guided by deep care, and a belief that profit and a strong values system are not mutually exclusive.
It was the natural next step for our company to become a B Corp. We love how the certification closely aligns with our principles, values and the way we already operate.
But it also brings in a new level of accountability and a tangible way to measure our impact.
B Corp certification gives us a North Star for the type of business we want to be in years to come: one that gives more than we take from the world.
We made a podcast
We talk about the why we became a B Corp, our expectations, the reality of the accreditation process and what we learnt along the way.Spotify podcast
We spoke to Creative Review
Sinx spoke to Creative Review about becoming a B Corp, what it means for ustwo and why more companies should consider it.Read the full article